How Marketing Automation Software Boost Leads and Sales for Small Businesses

Know Our Client 

Our client is a software development agency based in Australia. They offer a range of services, including software and mobile app development, dashboard and web portal development, and software integration. With 16+ years of experience, they have built a strong reputation for trust and customer satisfaction among a diverse clientele from both public and private sectors.


Advertising and Marketing

Business Type

Small Business

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The Missing Dot

For small businesses with limited budget and resources, doing all the marketing tasks themselves – like campaigns, finding leads, and social media marketing– doesn't really get the results they hope for. It takes up a lot of their time and keeps them from focusing on sealing the deals. Our client decided to develop a marketing automation platform to address these issues of small businesses.  

Softude’s Role

Softude developed an easy-to-use marketing automation software to let small businesses effortlessly manage prospects, create personalized email marketing campaigns, and connect with their audience on social media. The software also gives a quick overview of their marketing efforts, all in one place.


Monthly subscriptions


New clients 


Higher revenue 

Benefits in a Nutshell


Softude's cost-effective marketing automation software allow us to offer powerful marketing tools to our clients without breaking their budgets. They see results, we stay competitive – it's a win-win.

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